While she may have started at a radio station, Bella was destined to be on television, and it’s no surprise, the camera loves her and fans adore her.
Born in Austria, Bella and her family moved to Oklahoma when she was two years old.  She later went to college and graduated with a degree in journalism from the University of Oklahoma, with her first professional job beginning at WKY Radio. 
Born in Austria, Bella and her family moved to Oklahoma when she was two years old.  She later went to college and graduated with a degree in journalism from the University of Oklahoma, with her first professional job beginning at WKY Radio.
“I worked with all the greats in radio, but in came the new beast…FM Radio,” states Bella.  “The news director came in and decided to cut back on the news department, and so I was laid off.”
Being that WKY-TV was in the same building, Bella decided to make the jump from radio journalism to broadcast television journalism.  “Women like Connie Chung, Barbara Walters and Dianne Sawyer were making their way into broadcast journalism,” states Bella.
Thus began her career in television.  In 1976, she went to work with WKY Television and stayed there for the next seven years.  “It was a dream of mine to work with WKY-TV,” Bella said.  “The station was the apex of Oklahoma.”
Bella left her overnight shifts at the radio station to work as the host of the farm show.  “Needless to say, I would have to drive to the station, turn the lights on in the newsroom, and then rip the news wires, dividing items into categories.  I didn’t have time to type my script, so I would just read from the wires.  You never knew what was going to happen because it was live television, and it was just us.”
There were many funny moments on the farm show that Bella later described, and while there were a few mishaps here and there, one thing was certain, Bella was a star in front of the camera.
After concluding the farm show, Bella would head to the state capitol, governor’s hall and so forth.  “I worked in tandem with Oliver Murray.  He and I covered a lot of stories in tandem. After sever years at WKY-TV (which later became KTVY) and currently KFOR,) Bella left in 1983.  “The experience gave me a PHD in broadcast journalism that eventually set me up for the international stage,” states Bella.  “At the time, Ted Turner was hiring a lot of people from Oklahoma, so I thought maybe I had a shot at CNN.”
Bella sent an audition tape and she went out to Atlanta to do an interview.  She landed the job, and shortly after advanced to become the anchor of Newsday with two broadcasts per day.
In 1989, she moved west to Los Angeles to anchor Showbiz Today where she worked until 1993.
As a ten-year veteran of CNN, Bella has interviewed hundreds of people during her career.  She left CNN and changed careers to motherhood.  “I moved out to the Santa Clarita Valley to raise my two sons.”
She continues to be in the spotlight as she hosts Time Warner Cable’s Local Edition.  You can also see Bella on infomercials (“Back2Life”and “Cebria”).  She has used her experience on camera as a way to help others as well.  Bella provides media training, coaching and consulting services with Women Media Pros and has started a new business, BzS, where they produce webisodes for small companies.  “The best part of my career is that I’m paid to learn,” says Bella.  “No two days have ever been alike, every day is different, and my career as a broadcast journalist has taught me a lot of life skills.  I get to meet people, adapt to all sorts of situations and keep up with the times. I’ll always have WKY-TV to thank for that.”
For more information about Bella Shaw, visit www.bellashaw.com.  For more information about Women Media Pros, visit www.womenmediapros.com or to learn about BzS, visit www.bzspotlight.com.
From the Farm Show 1

 

From the Farm Show 3 From the Farm Show 2