by Claudia Sheridan | Mar 26, 2019 | #BeSocial |
Five Ways to Dominate Social Media In 2019 Every year I think about the basic elements to dominate social media marketing, and every year I giggle at those that insist that social media is “just a fad”. For those that are convinced that social media is here to stay,...
by Claudia Sheridan | Nov 26, 2018 | #BeSocial |
Facebook Etiquette 101 for New Friends Facebook is a great place to make new connections, and there’s nothing wrong with wanting to make new BUSINESS connections there as well. But, here’s where some new “friends” who are looking to promote their business have it all...
by Claudia Sheridan | Sep 24, 2018 | #BeSocial |
8 Ways to Optimize Your Instagram Account Sunny days mean more adventures, vacations, and photo opportunities which makes this the perfect time to optimize your Instagram profile! With over 500 million active daily users and over 25 million active businesses using...
by Claudia Sheridan | May 18, 2018 | #BeSocial |
What Makes Up Your Marketing Pie? “Facebook Will Be Back Soon, Facebook is down for required maintenance right now, but you should be able to get back on within a few minutes…” Ok, don’t panic! At least that’s what I was telling myself the morning of October...
by Claudia Sheridan | Mar 26, 2018 | #BeSocial |
Six Tenets of Facebook Advertising I get it. You’ve boosted a few posts on Facebook and didn’t get the results you wanted. Hey, it happens, you’re not alone. In a world of instant gratification, it’s only natural to want results immediately and not to want to spend...
by Claudia Sheridan | Jan 19, 2018 | #BeSocial |
How to Sell On Social Media Remember when you created your Facebook Business Page? You probably felt a combination of relief, fear, and annoyance. Am I right? Think about it…. … Relief Relief because when asked the question, “are you on social media?”, you can...
by Claudia Sheridan | Nov 21, 2017 | #BeSocial |
Your Facebook Ad Isn’t the Problem Why did you get into business? I’m going to guess that it’s because you had this amazing idea and you felt that it could solve someone’s problem. After all, if it solves a pressing problem, then who wouldn’t be willing to pay for...
by Claudia Sheridan | Sep 25, 2017 | #BeSocial |
WARNING: Social Media Charlatans Are Everywhere Are you looking for a digital marketing agency to work with? Look out for social media charlatans! Lately, it seems like every time someone leaves their employer, their fallback is to open up a social media agency. I...
by Claudia Sheridan | Jul 24, 2017 | #BeSocial |
Is Your Social Media Summer Ready? The heat and the sun, the ocean and vacations. Late night with friends and lazy mornings. These are the fun memories that summers are made of. Oh, wait! Don’t forget to share those memories on Facebook, Instagram, Snapchat, and...
by Claudia Sheridan | May 23, 2017 | #BeSocial |
Social Media Etiquette Do’s & Don’ts You wouldn’t walk up to a stranger in a bar and ask them to marry you, would you? So why would you do that online? Business owners are notorious for this behavior. Whether the owner of a brick and mortar establishment, a...
by Claudia Sheridan | Mar 24, 2017 | #BeSocial |
How to Avoid The Time Suck Of Social Media As a small business owner, you may not have the time to spend on social media, and that’s ok – you’ve got plenty of other things on your plate. But you also know you have to participate in social media for the sake of...
by Claudia Sheridan | Jan 20, 2017 | #BeSocial |
How to Handle Negative Social Media Let’s face it, when you open yourself up to do business, you’re also opening yourself up to critique. Give an unsatisfied customer a smartphone, and just like that – social media sites become a pulpit of sorts. I admit: Addressing...