New Roles in the Santa Clarita Valley

Henry Mayo Newhall Hospital announced Marlee Lauffer as president of the foundation, and vice president of marketing and communications for the hospital.
“We are delighted to have Marlee, an experienced communicator and innovative strategist, lead our hospital foundation,” said hospital President and CEO Roger Seaver.
During her 25+ years with Newhall Land, she has skillfully built community awareness and support for development projects while directing an award-winning branding campaign that positioned Valencia as a premier community.
For more information about the hospital or foundation, visitwww.henrymayo.com or call 661-253-8000.

The Greater Los Angeles Area chapter of the American Diabetes Association (ADA-LA) announced that veteran Santa Clarita business and philanthropy executive Laura Kirchhoff joined the organization as manager of fundraising and special events.
“At a time when diabetes strikes 1 in 7 Californians, and more than 40 percent of California adults have pre-diabetes, it’s never been more important to step up our efforts to educate the public about how to stop diabetes,” said Cassie Shafer, executive director of ADA-LA.
For more information about the ADA, visitwww.diabetes.org/losangeles.

Longtime Valley Industry Association member and community volunteer Ed Masterson will serve as the organization’s board chair for 2016.
Masterson is the head of sales and marketing for SOS Entertainment. A frequent emcee for various community events and fundraisers in the Santa Clarita Valley, he was field representative for then-Assemblyman Cameron Smyth from 2006-2010.
“Ed has been a longtime supporter of VIA and is passionate about the organization, in addition to being very community-minded,” VIA President and CEO Kathy Norris said.
More information about VIA is available at www.via.org.